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MIVA Merchant: The User-Friendly Small Business Ecommerce Solution

Want to see real-world examples of MIVA Merchant in action? See the 'Using MIVA Merchant for Custom Ecommerce' Guest Post on to the MIVA Merchant Blog for May 2010.

MIVA Merchant is one of the ecommerce industry's longest-standing ways to sell online (since 1996). Over 50,000 companies use MIVA Merchant today.

MIVA Merchant Handles Small Business Ecommerce Needs

Things small businesses can do with an ecommerce solution like MIVA:

Optimize for search engines
Over a dozen tools exist in MIVA Merchant for optimizing and monitoring your ecommerce solution's (and your overall website's) SEO rankings. For example, you can attribute unique descriptions, keywords and titles to the bulk of your pages by just editing three page templates – Storefront, Category Display and Product Display.

Preserve the site's look-and-feel
If an update causes problems with your online store (or the pages break), you can "roll back" to the previous version using MIVA's Version History.

Provide incentives to buy
People buy more when they're given a deal at a store. It works the same online. Offer customers coupons, special discounts for repeat customers, etc. MIVA collects traffic data from all this, which you can use it to improve product sales further.

Automatic order fulfillmentInnvo Labs Case Study - PlanetMagpie
Think how much easier work would be if your products shipped without you being involved at all. PlanetMagpie partnered with Webgistix, an international shipping agency, to make this happen. Webgistix works with MIVA Merchant to automate order fulfillment. In other words:
--A customer places an order through MIVA on your site.
--The MIVA platform notifies Webgistix via a module.
--Webgistix ships your products out for you.

Want to see how this works for a real website? Download our Case Study, "How PleoWorld's Ecommerce Runs Itself (October 2010)" and read how we did it for PleoWorld.com.

Why did we choose the MIVA Merchant 5.5 PR7 software for small business ecommerce? Why should you?

Drag-and-Drop Web-Based Administration
MIVA's online store is managed entirely through your Web browser. Plus, it will also act as a mini-CMS and let you create static webpages related to your products. And manage them through the same Web- based menus. The new Wombat administration feature set (below) goes even further by centralizing customer orders management.

Wombat, for Complete Product, Shipping, Order Management
Miva Merchant 5.5 PR7 includes the "Wombat" feature set. Wombat helps you manage all aspects of customer orders. Product inventory is kept up-to-date on its own. With Wombat you can take orders by phone as well as the shopping cart. Print shipping labels in Wombat, create tracking numbers, or send shipping confirmation emails. Wombat even makes handling returns a matter of a few clicks.

User-Friendly
MIVA Merchant 5.5 PR7 is designed so a small business can do what they need to, and let the software take care of the rest. Plus there's a solid community forum for asking questions and getting help.

MIVA Helps You Pull In Customers
Beat competitors through online advertising with the included MIVA Ad Center. Target your ads toward customers ready to buy.

Organize Your Products by Customer Preference
Use multiple product categories/subcategories. Find out which products are the most successful. Sell the same product to several different customer types using targeted captions.

Track What Your Customers Want
MIVA Merchant 5.5 tracks all your sales, as well as customer preferences. Use this data to make a better shopping experience. Offer coupons or special discounts.

Accept All Forms of Online Payment
MIVA accepts all major credit cards, as well as online payment systems like PayPal and Google Checkout.

Expand Your Shopping Cart with Add-on Modules
Give customers extra incentive to buy from you with third-party Modules. Everything from order fulfillment to "Look and Feel" can be changed with modules found at MIVA Central.com.

(You'll need to use MIVA Scripting to plug third-party modules into MIVA Merchant. See our MIVA Scripting page for how it works.)

PlanetMagpie MIVA Merchant Development ServicesMIVA Silver Web Developer

  A. Full MIVA Implementation. PlanetMagpie developers build the MIVA ecommerce software into your website. This can be done with a new website or one already running.

B. MIVA Scripting. We build additional functions into MIVA Merchant using MIVA Script and third-party modules. See our MIVA Merchant Scripting page for more information.

C. MIVA Updates. We assist clients with updating MIVA Merchant: Integrating organic search engine optimization. Updating design elements. Implementing third-party tools to extend your website's ecommerce capabilities.

D. Secure Ecommerce Hosting. PlanetMagpie's secure hosting works seamlessly with MIVA Merchant software. We host and support MIVA Merchant 5.5 PR7 on our own servers, so your customers receive the same level of protection your site does.

Sell More Online With MIVA and PlanetMagpie

Choose MIVA Merchant and PlanetMagpie to create an easy-to-use small-business ecommerce website. Contact us today at w3@planetmagpie.com. Or request a quote using the link below.

Request a Small Business MIVA Ecommerce Quote
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